Admail Blog

Thu, Dec 17, 15 | Author: Robert Hicks | Category: best practices, email marketing, sending email, tips

Every decade or so, a new technology comes along that changes everything. Any marketer who has been around knows that email marketing is still one of the most efficient and cost-effective forms of marketing today. Right now hashed emails are becoming the standard for email marketing.

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Tue, Dec 08, 15 | Author: Robert Hicks | Category: best practices, email marketing, sending email, tips

Email marketing is a vital component to your overall marketing strategy. In order to sustain a successful email marketing campaign your top priorities are keeping your subscribers happy and to build your brand. Finding this delicate balance can be quite difficult which is why we have compiled a list of ideas to keep your list from performing at its best.

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Tue, Dec 01, 15 | Author: Robert Hicks | Category: best practices, email marketing, sending email, tips

While it is still too early to put up those winter holiday decorations, it is about time to start planning an email marketing campaign for your small businesses. Of course, nearly every other business in the country is also gearing up for the holiday push, so it is important to generate an email marketing campaign that stands out from competitors.

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Mon, Nov 23, 15 | Author: Robert Hicks | Category: admail services, best practices, email marketing, sending email, tips

Email marketing may be the golden ticket for your business. According to a 2014 report by McKinsey and Company, a global management consultant firm, email is almost 40 times more effective in helping businesses acquire new customers than Facebook and Twitter combined.

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Mon, Sep 28, 15 | Author: Robert Hicks | Category: admail services, best practices, email marketing, sending email, tips

Email marketing has become a standard to almost every business. As it evolves, inboxes are becoming inundated with emails and subscribers are becoming intuitive leaving many emails unread. In order to maintain a healthy email list, businesses and marketers need to home in on whom to target and assess the value of every email campaign. Adding names to a list is simply not enough. If users unsubscribe to a list and emails are never opened, you run the risk of being flagged as spam and decreasing your ROI. Here are some tips for maintaining a clean email marketing list.

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Mon, Aug 31, 15 | Author: Robert Hicks | Category: best practices, email marketing, sending email, tips

With the current social media driven culture, consumers have more choices than ever. Utilizing social media and email marketing to leverage a brand is essential in today’s market. Connecting with people through media outlets provides businesses the opportunity to syndicate content around the clock.

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Fri, Aug 07, 15 | Author: Robert Hicks | Category: admail services, best practices, design, email marketing, html, tips

Typography has always been an important element of web design – but in emails we have very limited choices if we want our texts to be readable for all users. Let’s have a look at what the industry thinks!

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Fri, Jul 17, 15 | Author: Robert Hicks | Category: admail services, email marketing

Email marketing can be a powerful way for a business to promote itself and boost sales, the Direct Marketing Association estimates that email marketing results in roughly $40 of sales for every $1 spent.

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Wed, Jul 01, 15 | Author: Robert Hicks | Category: admail services, best practices, email marketing, tips

Since their inception, the Internet and email have revolutionized how consumers and businesses interact. With social media continuing to gain popularity with consumers of all ages, most email service providers social interactions such as likes, comments, shares and retweets.

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Thu, Jun 18, 15 | Author: Robert Hicks | Category: best practices, email marketing, sending email, tips

First impressions make a huge impact in life, just like in email marketing. Here are some of the best words that will make your subject lines attractive for your subscribers!

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