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Mon, Nov 16, 2020 | Author: JoAnna Brown | Categories: Best Practices, Customer Data, Email Marketing, Tips

Understanding your target audience is the first step in improving your digital marketing efforts. One of the best ways to gather more information to build your buyer persona is to simply ask.

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Mon, Nov 9, 2020 | Author: JoAnna Brown | Categories: Email Marketing, Sending Email, Tips

Understanding the people who support your business is one of the most strategically profitable moves you can make. Building a business customer persona will help you identify the consumers most likely to buy from you.

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Sun, Oct 18, 2020 | Author: JoAnna Brown | Categories: Best Practices, Design, Email Marketing, HTML, Sending Email

With an ROI of $44 for every $1 spent, HTML responsive email is certainly worth your time, but referral marketing is another top producer that’s often overlooked.

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Sun, Oct 4, 2020 | Author: JoAnna Brown | Categories: Best Practices, Customer Data

Demanding that customers hand over their email address and other personal info is a quick way to lose new business. So, what’s the right way to build your email marketing list?

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Thu, Oct 1, 2020 | Author: Robert Hicks | Categories: Design, Email Marketing, Tips

Over the past few years, research has continued to prove that there are many benefits to e-mail marketing for business. These benefits are low costs, high conversion rates and detailed tracking. But

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Mon, Sep 28, 2020 | Author: JoAnna Brown | Categories: Design, Sending Email, Tips

SMS marketing is that one area of advertising that many business people are rushing to but few know how to properly utilize.

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Sun, Sep 20, 2020 | Author: Robert Hicks | Categories: Design, Email Marketing, HTML, Tips

A well-designed email can elevate subscriber engagement, gain you higher click-through rates and ultimately increase sales.

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Wed, Sep 2, 2020 | Author: Robert Hicks | Categories: Sms Marketing, Tips

SMS marketing is that one area of advertising that many business people are rushing to but few know how to properly utilize.

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Sun, Aug 23, 2020 | Author: Robert Hicks | Categories: Tips

The key to success in SMS text marketing is to create engaging and succinct copywriting that engages your audience. Do this correctly and you will reap the benefits of one of the most powerful forms of advertising there is.

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Mon, Jul 20, 2020 | Author: Robert Hicks | Categories: Best Practices, Customer Data, Design, Email Marketing, HTML, Sending Email, Tips

Targeted email marketing is one of the most effective tools being used by Internet marketers to educate people about their product or service.

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