The Cost of Class Action Notifications
Notifying individuals affected by legal cases is a complicated process. Many lawsuits have email lists that are 10 to 15 years old, leading to high bounce rates and non-delivery, damaging the sending IP's reputation, and reducing inbox delivery. Old email addresses can also be trapped by RBL/SBL organizations like Spamhaus and Spamcop, which can block 30% or more of your notification emails, even if they are legally mandated.
In this complicated system, Admail has 25 years of experience and takes many steps to get your class action notifications delivered.
1. Email Verification
Admail employs advanced verification techniques to ensure the validity of email addresses. By identifying and removing outdated or invalid email addresses, Admail minimizes bounce rates and improves delivery rates. This process involves sophisticated algorithms and manual checks, contributing to higher costs but ensuring better results.
2. List Hygiene
The hygiene process removes spam traps, moles, honeypots, and parked domains. Admail maintains high standards for list hygiene, reducing the risk of being blacklisted and ensuring higher deliverability rates. This meticulous process adds to the overall cost but results in significantly better outcomes.
3. IP Monitoring and Management
Admail actively monitors its IPs using services like MxToolBox, Cisco's Talos, Microsoft SNDS, Return Path, and more. When IPs are blocked or blacklisted, they are immediately turned off to prevent further damage. This proactive approach ensures that emails continue to be delivered effectively and maintain a high sender reputation.
4. Compliance with Legal Requirements
Admail adheres to strict compliance with legal standards and regulations for sending legal notices. This includes ensuring that all communications meet the required legal standards, which can be complex and time-consuming but is essential for effective delivery and acceptance of legal emails.
5. Advanced Technology and Infrastructure
Admail invests in state-of-the-art technology and infrastructure to support high-volume, secure email sending. This includes robust servers, advanced filtering systems, and secure transmission protocols to ensure that emails are delivered efficiently and securely. All DMARC, SPF, DKIM, and DNS settings meet current critical standards enforced by major ISPs and free web-based email ESPs.
6. Dedicated Support and Expertise
Admail provides dedicated support and expertise, including legal marketing specialists who understand the unique challenges of class action and collective action communications. This personalized service helps optimize campaigns for better results and offers quick resolutions to any issues that arise.
7. Proven Track Record
Admail email services, founded in 1995, began delivering Class Action Notifications in 2009. The company is fluent in matters consistent with the April 26 ruling of the Supreme Court, which approved a change to Rule 23(c)(2)(B). This rule, effective December 2018, expressly permits notice to class members by United States mail or 'electronic means' unless modified by Congress.
Experience: This extensive experience and understanding of legal requirements and regulations ensure that Admail provides reliable and compliant services for class action and collective action notifications.
Summary
Admail's higher costs are justified by the superior results achieved through meticulous verification, stringent list hygiene, proactive IP monitoring, compliance with legal requirements, advanced technology, and dedicated expertise. By removing spam traps, moles, honeypots, and parked domains, Admail ensures a clean and effective email list. Their proactive approach to IP monitoring and management helps maintain a high sender reputation. With a proven track record since 1995 and a focus on Class Action Notifications since 2009, Admail effectively delivers legal notices, minimizing the risk of being marked as spam and maximizing the likelihood of reaching the intended recipients.