Mon, Mar 15, 2021 | Author: JoAnna Brown | Categories: Admail Services, Best Practices, Customer Data, Email Marketing, Tips
Research shows up to one-third of your email list will never click on your subject line, completely missing the customized message or offer you’ve designed inside. So, what do you do with the 20 to 30 percent of email recipients that offer you no engagement? Scrub them.
Mon, Dec 7, 2020 | Author: JoAnna Brown | Categories: Best Practices, Design, Email Marketing, Sending Email, Tips
Small to medium-sized business digital marketing must include an email newsletter. This inexpensive way to communicate with your customers is a blank canvas of opportunity, but it must be built right.
Mon, Nov 30, 2020 | Author: JoAnna Brown | Categories: Best Practices, Design, Email Marketing, HTML, Sending Email
Email marketing delivers one of the highest ROIs in the marketing industry, bringing in an estimated $44 for every $1 spent. Understanding the messages that resonate best with your audience and how to finalize the conversion are objectives that take time and research.
Mon, Nov 16, 2020 | Author: JoAnna Brown | Categories: Best Practices, Customer Data, Email Marketing, Tips
Understanding your target audience is the first step in improving your digital marketing efforts. One of the best ways to gather more information to build your buyer persona is to simply ask.
Sun, Oct 4, 2020 | Author: JoAnna Brown | Categories: Best Practices, Customer Data
Demanding that customers hand over their email address and other personal info is a quick way to lose new business. So, what’s the right way to build your email marketing list?