- 17 Oct 2019
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- Author: JoAnna Brown
How to Build a Brand Part 2: Define the Mission
Your brand's success hangs on your abilitye to clearly define a positioning statement that carves our your niche in the market. READ MORE
- 08 Oct 2019
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- Author: JoAnna Brown
How to Build a Brand Part 1: Identify Your Audience
We’re breaking down the steps on how to build a brand, promote it, and integrate it into every aspect of your business. READ MORE
- 27 Sep 2019
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- Author: JoAnna Brown
Improve Email Marketing With Video
It's no secret that video is one of the most effective marketing tools available today. With one-third of all online activity spent watching videos, it's easy to see why incorporating video in your marketing emails is an effective tool in increasing your conversion rate. READ MORE
- 10 Sep 2019
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- Author: JoAnna Brown
How To Solve The Top B2B Email Marketing Challenges
45% of B2B marketers say email is the most effective digital marketing channel they use. What about the other 55%? READ MORE
- 22 Aug 2019
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- Author: JoAnna Brown
How Marketing with Barcodes is Still Relevant
Today, it's difficult to perform any task without noticing a brand utilizing a barcode for marketing or promotions. From the cup you get going through the drive thru to the e-ticket you purchased for an upcoming concert, barcodes are becoming the universal language of a variety of companies. READ MORE
- 22 Jul 2019
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- Author: JoAnna Brown
3 Reasons Marketing Is Better With Responsive HTML Email
Nearly half of all emails are opened on a mobile device. Once your recipients open your message, you have three seconds to make a good impression before they click the “delete” button. READ MORE
- 10 Jan 2019
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- Author: Robert Hicks
Before Your Next Email Campaign, Read This…
Grab the attention of your audience on your next campaign. READ MORE
- 30 Oct 2018
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- Author: Robert Hicks
The Harsh Truth About Your Emails
Keep Subscribers on Board by Remembering Their Needs READ MORE
- 27 Jul 2018
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- Author: Robert Hicks
SPAM Triggers Email Marketers Should AVOID!
A current list of words and phrases you need to avoid when developing your email marketing content. READ MORE
- 27 Jul 2018
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- Author: Robert Hicks
How to Avoid Your Emails Going to Junk Folder
Maintain good email practices that your clients' want and you will get into their inboxes more often. READ MORE
- 12 Jun 2018
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- Author: Robert Hicks
GDPR – Building on Strong Foundations
It has been 20 years since the existing Data Protection Directive for the European Union was introduced. READ MORE
- 10 May 2018
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- Author: Robert Hicks
7 Email Marketing practices to leave behind!
Take a few minutes and review the top seven practices that marketers need to quit. READ MORE
- 16 Mar 2018
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- Author: Robert Hicks
Tuesday May Not Be the Best Day for Email
Sending email on the weekend may change who sees your campaign READ MORE
- 16 Feb 2018
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- Author: Robert Hicks
Ideas for Email Marketing
To help get the wheels turning, here are some ideas to inspire or improve your next email marketing campaign. READ MORE
- 25 Jan 2018
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- Author: Robert Hicks
7 Points to Follow when Developing a Business Plan
Prepare a business plan for 2018 and beyond to ensure you're not wasting time or money. READ MORE
- 18 Aug 2017
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- Author: Mason Mordue
Rise of AI (Continued)
New uses for AI are coming out daily. Businesses should stay on top of this blossoming technology. READ MORE
- 11 Aug 2017
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- Author: Mason Mordue
Rise of AI (Artificial Intelligence)
Artificial Intelligence is making decisions for companies and people based on a series of calculations and statistics. Understanding how they can be used will help your business READ MORE
- 07 Jul 2017
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- Author: Mason Mordue
Software To Create A Professional Email Campaign
Learn how to use email campaign software to create a professional email marketing campaign for different purposes and engage more customers. READ MORE
- 14 Jun 2017
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- Author: Robert Hicks
How to Sell in Your Emails
You’re not writing emails just for fun, are you? As a business owner or marketer, you have to sell to stay in business, whether you like it or not. READ MORE
- 18 May 2017
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- Author: Robert Hicks
Your Email's Been Opened. Now What?
How do you keep a reader's attention? How do you keep them reading? Follow these tips to captivate their attention READ MORE