The Best Email Marketing Platform | Blog Page 6

01 Jul 2015
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Author: Robert Hicks

Extend Your Email’s Reach With Social Media

Since their inception, the Internet and email have revolutionized how consumers and businesses interact. With social media continuing to gain popularity with consumers of all ages, most email service providers social interactions such as likes, comments, shares and retweets. READ MORE

18 Jun 2015
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Author: Robert Hicks

21 Words to Make Your Email Subject Lines Irresistible

First impressions make a huge impact in life, just like in email marketing. Here are some of the best words that will make your subject lines attractive for your subscribers! READ MORE

26 May 2015
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Author: Robert Hicks

The Failure of Google Analytics

Analytics software, such as Google Analytics, has provided a lot of advantages to countless different companies seeking to get more out of their websites, emails and other online content. That being said, there are some downsides, and reading too much into this sort of analysis can be dangerous. The results are often misleading and fail to represent the totality of the situation. Unfortunately, far too many businesses fail to take this into consideration, and the result are unwise, costly READ MORE

22 May 2015
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Author: Robert Hicks

How to Integrate Social Media with Email Marketing?

From Facebook to Google to Youtube, the internet and social media has changed the way consumers make purchasing decisions. Gone are the days where consumers made a choice to purchase a product or service based on a newspaper or television ad. Nowadays consumers are using social media and search engines to find the products and services they need. Which is why it is vital for marketers to take advantage of these new mediums to create campaigns that work by creating cross-platform promotions that READ MORE

21 Apr 2015
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Author: Robert Hicks

8 Tips that Turns Email Marketing into a Lucrative Venture

Marketers who wish to connect and communicate to millennials should look at moving some of their marketing budget into mobile advertising and email marketing. A study conducted in 2010 indicated that millennials outpace older generations in mobile use. READ MORE

24 Mar 2015
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Author: Robert Hicks

Email Marketing Continues To Make A Big Impact

Recently marketing experts have cited significant changes in the email marketing sector. From its role as a unique and specialized medium for marketing communications, emails have evolved to become an integral part of marketing campaigns across industries in about a decade and a half. Some of the factors that are contributing to the evolution of both email marketing and those that provide email marketing services are as follows: READ MORE

18 Mar 2015
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Author: Robert Hicks

How to Get People to Read Your Email

If you’re like the millions of people who are inundated with personal and professional emails flooding your inbox on a daily basis, you understand how prolific email marketing has become. For those who work in the world of email marketing, the industry continues to evolve as new challenges continue to rise. What makes an email marketing campaign successful? A successful email marketing campaign resonates with the interest and needs of its target audience encouraging them to take decisive READ MORE

11 Mar 2015
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Author: Jim Davidson

4 Ways to Stop Annoying Your Subscribers

Your email marketing program may work for most of your subscribers, but may still be annoying a few of them. Here are some tips for keeping everyone happy. READ MORE

19 Feb 2015
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Author: Robert Hicks

Creating Email with Responsive Design is Now Possible

Admail.net is releasing a beta version of its Email Builder with responsive design tools. READ MORE

04 Feb 2015
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Author: Robert Hicks

Admail has a new sister company...

…Ad411.today offering search engine optimization, pay per click, web design, and additional online marketing. READ MORE

12 Jan 2015
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Author: Ayaz Nanji

The Most Important Elements of an Email Campaign

Email marketers say having quality data/lists is the key to successful email campaigns, according to a recent report from Howling Mad. READ MORE

10 Dec 2014
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Author: EDMdesigner

Should You Use FREE in Your Subject Lines?

NO EXCERPT READ MORE

13 Oct 2014
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Author: Robert Hicks

List Builder and Admail’s Database Target Filters

Many Admail.net customers have special data fields that help them target their customers within their database. To help customers who don’t have the time or financial resources for custom API development, Admail offers Target Filters, a tool specifically designed to query and distribute information to specific customers. READ MORE

13 Oct 2014
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Author: John Pollard

7 Reasons to Encourage Subscribers to Reply to Your Emails

Mailbox providers are increasingly measuring the levels of engagement that subscribers have with your email in their filtering decisions. One of the best forms of engagement that a subscriber can have with you via email is a simple reply. Why a reply matters is that in the eyes of a mailbox provider a reply means the subscriber (in most cases) has a relationship with you as a sender which in turn helps the mailbox provider have more trust in your brand and email program. When a mailbox provider READ MORE

25 Sep 2014
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Author: Robert Hicks

Some information and trivia for serious email marketers!

The first email ever was sent by Ray Tomlinson in late 1971. | 91% of consumers use email at least once a day. | In 2014, 247 billion emails are sent every day. READ MORE

15 Sep 2014
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Author: Robert Hicks

Put Away Last Years Play Book…

Put away last years play book and get to know your customers! Each customer and campaign is different – what worked yesterday may not work today and vice versa. Touching base with your clients regularly and closing the feedback loop when it comes to performance are just some of many ways you can maintain engagement with your past, present and future clients. READ MORE

13 Aug 2014
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Author: Robert Hicks

Gmail is making email marketers sweat again

Gmail is making email marketers sweat again. In the last 12 months alone, the introduction of Tabs caused all-out panic, image caching recalibrated open rate baselines, and grid view caused rendering concerns. Now Gmail is following up with a partial rollout in March of a highly visible native unsubscribe link with a wider rollout, which they announced yesterday. READ MORE

30 May 2014
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Author: Thaddeus Quintin

Content Management and an Open Source Contribution

For several years, we used Wordpress as a Content Management System for the Admail blog and all of the customer facing content, like pricing, FAQs, contact info and our home page. We made that move when it become untenable to keep our content in the same codebase as our application. Moving all of that content to Wordpress allowed us to develop system features independently from blog posts, which was helpful. READ MORE

09 Apr 2014
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Author: Thaddeus Quintin

OpenSSL Security Vulnerability

A vulnerability has been discovered in a popular cryptography library, OpenSSL. This flaw is being referred to as the Heartbleed Bug and it even has its own website. This vulnerability was caused by a bug introduced in version 1.0.1 of the software and has since been fixed. But, the repercussions are enormous and you should be seeing updates from many online services that discuss the impact. READ MORE

12 Mar 2014
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Author: Robert Hicks

How to Warm Up a Dedicated IP Address

Email deliverability can be a complex task, but it’s not impossible if you have the right information. Our goal at Admail.net is to ensure that you have all the tools and intelligence available to help your email get delivered. Sometimes, the devil is in the details and many of those details revolve around your IP address. This post will help guide you through the initial sending of email over a new IP address without experiencing delays or delivery failures. READ MORE

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