The Best Email Marketing Platform | Blog Page 4

22 Aug 2019
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Author: JoAnna Brown

How Marketing with Barcodes is Still Relevant

Today, it's difficult to perform any task without noticing a brand utilizing a barcode for marketing or promotions. From the cup you get going through the drive thru to the e-ticket you purchased for an upcoming concert, barcodes are becoming the universal language of a variety of companies. READ MORE

22 Jul 2019
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Author: JoAnna Brown

3 Reasons Marketing Is Better With Responsive HTML Email

Nearly half of all emails are opened on a mobile device. Once your recipients open your message, you have three seconds to make a good impression before they click the “delete” button. READ MORE

10 Jan 2019
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Author: Robert Hicks

Before Your Next Email Campaign, Read This…

Grab the attention of your audience on your next campaign. READ MORE

30 Oct 2018
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Author: Robert Hicks

The Harsh Truth About Your Emails

Keep Subscribers on Board by Remembering Their Needs READ MORE

27 Jul 2018
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Author: Robert Hicks

SPAM Triggers Email Marketers Should AVOID!

A current list of words and phrases you need to avoid when developing your email marketing content. READ MORE

27 Jul 2018
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Author: Robert Hicks

How to Avoid Your Emails Going to Junk Folder

Maintain good email practices that your clients' want and you will get into their inboxes more often. READ MORE

12 Jun 2018
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Author: Robert Hicks

GDPR – Building on Strong Foundations

It has been 20 years since the existing Data Protection Directive for the European Union was introduced. READ MORE

10 May 2018
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Author: Robert Hicks

7 Email Marketing practices to leave behind!

Take a few minutes and review the top seven practices that marketers need to quit. READ MORE

16 Mar 2018
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Author: Robert Hicks

Tuesday May Not Be the Best Day for Email

Sending email on the weekend may change who sees your campaign READ MORE

16 Feb 2018
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Author: Robert Hicks

Ideas for Email Marketing

To help get the wheels turning, here are some ideas to inspire or improve your next email marketing campaign. READ MORE

25 Jan 2018
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Author: Robert Hicks

7 Points to Follow when Developing a Business Plan

Prepare a business plan for 2018 and beyond to ensure you're not wasting time or money. READ MORE

18 Aug 2017
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Author: Mason Mordue

Rise of AI (Continued)

New uses for AI are coming out daily. Businesses should stay on top of this blossoming technology. READ MORE

11 Aug 2017
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Author: Mason Mordue

Rise of AI (Artificial Intelligence)

Artificial Intelligence is making decisions for companies and people based on a series of calculations and statistics. Understanding how they can be used will help your business READ MORE

07 Jul 2017
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Author: Mason Mordue

Software To Create A Professional Email Campaign

Learn how to use email campaign software to create a professional email marketing campaign for different purposes and engage more customers. READ MORE

14 Jun 2017
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Author: Robert Hicks

How to Sell in Your Emails

You’re not writing emails just for fun, are you? As a business owner or marketer, you have to sell to stay in business, whether you like it or not. READ MORE

18 May 2017
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Author: Robert Hicks

Your Email's Been Opened. Now What?

How do you keep a reader's attention? How do you keep them reading? Follow these tips to captivate their attention READ MORE

26 Apr 2017
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Author: Robert Hicks

Best Practices for Testing Your Email Marketing

Know your audience, use sound testing methodologies, and use a variety of test ideas to make your campaigns more effective. READ MORE

24 Mar 2017
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Author: Robert Hicks

MMM: Multichannel Mobile Marketing, Today’s Direct Marketing

Mobile is a critical strategy for In-Store Retail. In today’s marketing strategy you need to include email, social media, web, and SMS. More than ever before, you must have a plan. READ MORE

01 Mar 2017
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Author: Paul Michelman

Do You Diagnose What Goes Right?

"It’s necessary to review failures to determine where a process went wrong—but don’t overlook the lessons that success has to offer." Originally published by the MIT Sloan Management Review February 22, 2017 READ MORE

06 Feb 2017
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Author: Joyce A. Miller

What is SEA Rule 17a-4? A summary

SEA Rule 17a-4 requires for Records to be preserved by exchange members, brokers and dealers for a minimum of three years. This article will briefly discuss three of the components: Electronic Structured Metadata; Archive Recommendations; and Misinformation. READ MORE

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