The Best Email Marketing Platform | Blog Page 8

31 May 2012
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Author: Dan Lukens

Email Marketing is Alive and More Relevant than Ever

"Your company can't afford to be left behind as technology marches swiftly forward." It's a notion that has created a climate of fear in some marketers. The poor souls who toss and turn at night, constantly worrying about the next big thing and struggling endlessly to keep up with swiftly changing marketing technology. There can be value in attempting to stay ahead of the tech trends, but it's folly to abandon stable, proven, and effective marketing techniques that are still working. Being an READ MORE

25 May 2012
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Author: Dan Lukens

Make QR Codes Work for You

If you prefer to watch the video version of this blog post, it is available here. READ MORE

10 May 2012
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Author: Dan Lukens

List Degradation Over Time

No matter how well crafted and researched your email marketing campaign is, it's inevitable that you will lose list members over time. Quality of messaging and popularity of product can play a part in how quickly or slowly this degradation occurs, but it will happen. When sending to a new list, marketers often lose a large portion of their members over the first few mailings. The likelihood of this is dependent on the quality and source of your list. People get bored and interests change, it's READ MORE

20 Apr 2012
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Author: Dan Lukens

FTC 'Do Not Track' New Regulations

We've recently attended the DMA Conference in Washington D.C. The event was carried out to help marketers keep up to date with the changing legal landscape of the online marketing world. One focus of the event was the changing and growing FTC regulations concerning "Do Not Track." READ MORE

16 Apr 2012
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Author: Dan Lukens

Spam and Abuse Addresses mean Trouble for Everyone

There are an untold number of factors that play into the success or failure of email marketing endeavors. Some organizations will spend months creating and perfecting their message. Marketing has always been more of an art form than an exact science. What works for one company may not be right for another. Just like anything, hard work, research, and preparation are required to have true success. With so much to consider, some things tend to get overlooked or rushed. There is an unfortunate READ MORE

03 Apr 2012
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Author: Dan Lukens

The Problems with Yahoo Addresses

One of the truths of email marketing is that, for a variety of reasons, email domains can very greatly in their reliability. Different domains have unique demographics and functionality that can make the addresses more or less valuable. Free email addresses are typically of the lowest quality, likely due to the fact that they are easy to obtain and can be thrown away at a moments notice with no consequence to the user. Some of the most common free email domains are hotmail.com, yahoo.com, and READ MORE

28 Mar 2012
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Author: Dan Lukens

Our Recent Work with Subaru

We recently worked with Subaru to recreate one of their print ads for email. We also integrated QR codes and personalization for individual customers so they could quickly and easily access their information. The results were awesome, with open rates as high as +30%! Here's a small example of what they ended up with! If you'd like to work on a project directly with us, just give us a call. Our number is 800-479-6233, we will help you strategize your campaign and put all the mechanics in place. READ MORE

08 Mar 2012
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Author: Dan Lukens

Admail.net Feedback Loops

Admail.net has been in business since 1995, and one of the many benefits of those 17 years of experience is that we have a great relationships with most major email service providers. READ MORE

17 Feb 2012
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Author: Dan Lukens

Why Chose Admail.net Over Our Competitors?

Admail.net has always been a company that has succeeded on its own merits, not by slinging mud at our competitors. We firmly believe that our services are the best in the industry and we are constantly working to maintain and exceed our already high quality products. We're aware that we have many competitors in the market place and many of our customers ask us why they should choose our products. The first reason that comes to mind is that we truly care about each and every individual customer, READ MORE

06 Feb 2012
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Author: Dan Lukens

Breathe New Life Into Your Zombie List Members!

Do you have zombies on your email list? If you have been sending to a list for a while it's inevitable that you will have created a few zombies. What exactly is a zombie list member? It's someone who is getting your email, hasn't unsubscribed, but has long since tuned out your messages. It's an unfortunate, but fairly common situation. A zombie list member still theoretically likes your company and is interested in the idea of hearing from you, but you haven't maintained their interest. The READ MORE

11 Jan 2012
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Author: Dan Lukens

Admail QR Code Tools a Hit with Distributors at PPAI 2012

QR Codes have continued to increase in popularity as smartphone usage has increased throughout the world. This new way of connecting with customers has already shown great potential and is still growing. QR Codes have proven to be extremely versatile and a great way to help businesses and organizations improve their customer contact, visibility, and sales. READ MORE

12 Dec 2011
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Author: Dan Lukens

Using Drafts and "Resume Your Last Email"

Your time is precious and that is why Admail.net does its best to ensure that all the work that you do on our site can be easily and safely saved. READ MORE

20 Oct 2011
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Author: Dan Lukens

How to Grow Your Email List

One of the most difficult issues for any business is building their customer base. In email marketing, building your email list can also be a struggle. You may be frustrated because you have many customers but not many signups for your email list. There are a number of reasons why this might happen, some indicate a problem and others don't. We'll try to help you diagnose and solve whatever issues you do have. READ MORE

18 Oct 2011
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Author: Dan Lukens

Admail.net List Maintenance

The Admail.net system already does a lot to make the process of list maintenance easy for our customers. We know that you want to get the best results for your dollar while having a system that's easy to use. That's why the Admail.net back end provides automated list maintenance services. You may not even be aware of the advanced way that Admail.net monitors and cleans your list. READ MORE

15 Sep 2011
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Author: Dan Lukens

Improve the Content of Your Email

Not seeing the results you need from your email campaign? An increased focus and dedication to your content may be the answer you need to get your email marketing off the ground. READ MORE

22 Aug 2011
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Author: Dan Lukens

Junk Mail vs. Bounces

Confused by the results of your email campaign? Wondering what the difference between a message going into junk or bouncing? The two are far different and understand that difference is crucial in understanding your campaign results. READ MORE

17 Aug 2011
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Author: Dan Lukens

How to use QR Codes Effectively

QR Codes are still only in their infancy which means they are growing like mad! The popularity of these little guys is likely only to increase as smart phone and other mobile device usages because more common place. Don't miss out on this great marketing tool. READ MORE

16 Aug 2011
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Author: Dan Lukens

Temporary Solutions to Web of Trust and Trend Micro Issues

*It appears that Trend Micro has cleared up the issue at this time.* READ MORE

26 Jul 2011
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Author: Dan Lukens

Wondering how our pricing stacks up to Constant Contact?

Our pricing structure may be quite different from Constant Contact's but that is a good thing for you! Admail.net pricing can save you a ton of money on your email marketing. READ MORE

20 Jul 2011
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Author: Dan Lukens

Your Admail Sign Up Form

In email marketing, a large part of your success will rely on the quality of your list and the relationship that you build with your list members. Using the sign up form is the easiest way to add new members directly to your Admail.net list. The Sign Up Form is easy to set up and can be distributed as a link either on your site or anywhere else, such as at the point of sales or in print advertising, you'd like to put it. With our recent addition of QR Codes, you can now use a QR Code to make READ MORE

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